THE STORY BEHIND TOPLINE
Since 2008, media companies have come to trust the team behind the TopLine system for custom sales research, revenue strategy, and peak sales performance training. Today, TopLine is a powerful mobile tool for local broadcast sellers, arming them with rapid-turnaround quality sales research collateral. The system is built on the track-record and expertise of the team at TopLine Matters Inc, a company acquired by Futuri Media in September 2015. Tracy Gilliam, now SVP/Sales at Futuri, was the principal and founder of TopLine Matters Inc. With more than 25 years’ experience in sales and management at CBS Radio, Clear Channel and Premiere Radio Network, she built a team that includes award-winning veteran broadcast research analysts with more than four decades of experience combined. At Futuri, we created the revolutionary TopLine solution to help our partners earn new, recurring business, convert dollars, and grow revenue share.